PARTNERS

The sea of businesses with a dealer’s license is enormous, ranging from a mega franchise dealer only selling new vehicles to an independent dealer primarily focused on the older vehicle, the buy-here-pay-here market.

There is even the curbstoner who managed to obtain a dealer’s license from the DMV and keeps a couple of old vehicles for sale on the front lawn. They all have dealer’s licenses but most do not fit your marketing plan. And trying to reach the select few by having to market to everyone is costing you thousands and thousands of dollars.

POADA allows you to concentrate your marketing and service efforts to a highly targeted, very profitable segment of the vast dealer market: the pre-owned dealer. Previously, you had to take a shotgun approach to reaching these dealers, wasting valuable time and resources with individuals who never had an interest in buying from you or even qualified for your services or programs.

By segmenting the pre-owned marketplace, POADA corrals the most profitable dealers in the industry into one area, allowing you and the dealer to build mutually beneficial relationships to help both organizations grow.