BENEFITS

Here is a sampling of the current benefits that come with dealer membership in POADA. Check back often, as more benefits are regularly added.

  • CarMark Certified Certified Pre-Owned has been one of the hottest market segments for many years, and it appears to be getting stronger. POADA has developed its own certified vehicle program, CarMark Certified, which is currently available in most states. CarMark Certified is available exclusively to POADA dealers. For more information about CarMark Certified, call APCO at (800)628-4635 or e-mail info@carmarkcertified.com.
  • Educational/Learning Programs POADA is committed to helping the dealer improve his/her business operation. Each affiliated dealer will receive trade publications Auto Remarketing NewsMagazine and SubPrime Auto Finance News, numerous e-mail newsletters targeted to his marketplace, as well as a variety of free webinars and free or discounted registration to Auto Remarketing's in-person events.
  • Partner Incentives There is no requirement for POADA Partners to provide incentives to affiliated Dealers, but many have chosen to do so. Parhave said that by focusing on a highly targeted market segment — pre-owned dealers — they can reduce their marketing costs and pass those savings on to dealers.
  • Matching Partners and Dealers Partners join POADA because they are interested in doing business with POADA Dealers specializing in pre-owned vehicle sales. Therefore, when you are looking for a company within a certain market segment, POADA allows you to narrow your choice to match their products/services to what you need. For example, if you need a floorplanning provider, you can choose from companies interested in floorplanning pre-owned inventory. By narrowing your choices to highlight companies providing what you need and want, you save time and money … thereby increasing profitability.
  • Partner Background Information Each POADA Partner will provide easy to follow information on the company … information like how long it has been in business, the services/products offered, key company contact information and more. The company will also have a link to its Web site. Using such information makes you and your team much more efficient and profitable.